New Product Development - Herbalicious Jelly Milk

New Product Proposal Herbalicious Jelly Milk afternoon tea Prep ared for: MGMT 423 New Product Development Prepared by: Yan Li, Ao Luo, Yanruo Liu Date: Wednesday, April 25, 2012 1 Introduction As one of the oldest cradles of elaboration in the world, China has much than 5000 years of history and its precise strange culture. Traditional Chinese medicament, which includes various puzzle outs of herb tea tea medicine, is one of the about important elements in Chinese culture. diametrical from modern occidental medicine which is more evidence based, Chinese medicine is more experience based and individualized. The concepts of traditional Chinese medicine modality on the harmonious interaction of usable entities in the merciful race body and change wellness in a want term. Instead of chemical ingredients in the Western medicine which make water side-effect to the human body, Chinese medicine is milder and less harmful to human body. Most of the herbal tea me dicines are made of natural coiffe elements and extracts. Although the Chinese medicine has a huge impact to improve human health, it is grand to see any related products in the current US Market. But now, we have successfully genuine a brisk up beverage product which can close in the Chinese herbal medicine into US market in the form of the take out tea.

This health-care take out tea contains herbal gelatine made of the natural extracts from plants. The jelly used in our parlay comes from a jelly-liked Chinese herbal medicine named Guilingao, which is withal cope as Turtle Jelly. The Turtle Jelly has several kinds of herbal additives which are good for human skin complexion a nd as well as effective to treat the sore t! hroat caused by overusing. We recall by combining the herbal medicine to trip upher with the milk tea will be a smart focal point to introduce a popular Chinese health-care product into the US market. Idea Generation Process Since all of our team members are from China, we planned to introduce some currently popular reinvigorated products in China into the US market. After research,...If you want to suit a full essay, order it on our website: OrderEssay.net

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